Jamaica Blue reached out to RNN Communications to enlist its services in working with Jamaica Blue to build its brand in Northern Ireland and publicise the opening of its new store location in the busy Cornmarket area of Belfast City Centre. RNN Comms will work in partnership with Jamaica Blue to:
RNN Communications created a multi-platform marketing and advertising plan designed to raise awareness of the new store location with city centre audiences in Belfast – locals, workers, tourists and visitors; generate awareness of the Jamaica Blue brand and what makes it special, positioning it as the ideal spot for brunch or lunch in town. This plan included: